Search rankings and what people really want
I read an article this morning that cited some data from WordTracker. For those of you unfamiliar with Wordtracker, they follow what terms people are searching for... useful information if you are creating web sites selling advertising and so on...
Anyway, the top search term is Paris Hilton. How sad is that?
But, I am almost more distraught by the #2 search term: google. Yes, people are searching for the search engine in their search boxes. They don't think to just type the URL - they just enter google in their search box. It is... well, horrifying. Certainly, I would expect a few people to do that. But, enough people to make it the second most popular word to search on? Ack.
I suppose I should just find some condolence on the fact that they could be searching for Britney or Jessica, but that is sort of meager comfort.
Of course, wordtracker does filter out the nasty words. So, realistically there are probably more people searching for nudie shots than looking for google. Sigh.

0 Comments:
Post a Comment
<< Home